I. Basic Provisions

1. The controller of personal data pursuant to Article 4 point 7 of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter: "GDPR") is OPEN IDEA s.r.o., ID No. 25705733, with registered office at Dejvická 306/9, 160 00 Prague 6 (hereinafter: "Controller").
2. The contact details of the controller are
   • address: Dejvická 306/9, 160 00 Prague 6
   • email: gdpr@openidea.cz
   • telephone: +420 261215161
3. Personal data means any information about an identified or identifiable natural person; an identifiable natural person is a natural person who can be identified, directly or indirectly, in particular by reference to a specific identifier, such as a name, an identification number, location data, a network identifier or to one or more specific elements of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.
4. The controller has appointed a data protection officer. The contact details of the data protection officer are Lucie Hančlová, gdpr@openidea.cz, +420 261215161.

II. Sources and categories of personal data processed

1. The controller processes the personal data you have provided to the controller.

III. The lawful basis and purpose of the processing of personal data

1. The lawful basis for processing personal data is:
   • the legitimate interest of the controller in providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(f) of the GDPR,
   • Your consent to processing for the purpose of providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6(1)(a) GDPR in conjunction with Section 7(2) of Act No. 480/2004 Coll., on certain information society services in the absence of an order for goods or services.
2. The purpose of the processing of personal data is:
   • the exercise of rights and obligations arising from the contractual relationship between you and the controller;
   • sending commercial communications and other marketing activities.
3. There is no automatic individual decision-making on the part of the controller within the meaning of Article 22 GDPR. You have given your explicit consent to such processing.

IV. Data retention period

1. The controller retains personal data:
   • for the period necessary for the exercise of the rights and obligations arising from the contractual relationship between you and the controller and the exercise of claims arising from this contractual relationship (for a period of 15 years from the termination of the contractual relationship).
   • for as long as consent to the processing of personal data for marketing purposes is withdrawn, but no longer than 5 years if the personal data is processed on the basis of consent.
2. After the expiry of the retention period, the controller shall delete the personal data.

V. Recipients of personal data (subcontractors of the controller)

1. The recipients of the personal data are the following persons:
   • involved in the delivery of goods / services / execution of payments under the contract,
   • involved in the operation of the services,
   • providing marketing services.
2. the controller does not intend to transfer personal data to a third country (non-EU country) or an international organisation. 

VI. Your rights

1. Under the conditions set out in the GDPR, you have:
   • the right to access your personal data in accordance with Article 15 of the GDPR,
   • the right to rectification of your personal data pursuant to Article 16 GDPR or restriction of processing pursuant to Article 18 GDPR.
   • the right to erasure of personal data pursuant to Article 17 GDPR.
   • the right to object to processing under Article 21 GDPR; and
   • the right to data portability under Article 20 GDPR.
   • the right to withdraw consent to processing in writing or electronically to the address or email of the controller set out in Article III of these terms and conditions.
2. You also have the right to lodge a complaint with the Data Protection Authority if you believe that your data protection rights have been violated.

VII. Terms and conditions of personal data security

1. The controller declares that it has taken all appropriate technical and organisational measures to secure personal data.
2. The controller has taken technical measures to secure data storage and storage of personal data in paper form.
3. the controller declares that only persons authorised by the controller have access to the personal data.

VIII. Final provisions

1. By continuing to use this website, you acknowledge that you are aware of the terms and conditions of data protection and that you accept them in their entirety.
2. The controller is entitled to change these terms and conditions. It will publish the new version of the privacy policy on its website or send you a new version of the privacy policy to the email address you have provided to the controller.

These terms and conditions are effective from 1 January 2022.